Actors and actresses
Trained to carry a scene and a script.
Trusted Faces Agency
Put a face Mexico already trusts on your product.
We find, price and license known Mexican actors, TV hosts, musicians and athletes for foreign brands selling into Mexico. We work with each person's own agency, and we show you our fee.
Two doors, one clear process
For brands
I want a known Mexican face
Tell us the product, the audience and the time frame. We return a shortlist, itemised quotes from each agency and our own fee on a separate line.
For brandsFor talent
I am talent, or I represent talent
You keep the right to say yes or no to every project, and you keep control of your price. También en español.
Why a trusted face
People look faces up
When a viewer recognises someone in an advertisement, the next step is often a search for that person's name. A known face turns a passing impression into curiosity about your product.
The screen still matters
Television and online video remain the centre of attention for a large share of Mexican households. A face that already belongs on that screen starts with attention that a new brand has to buy.
A local face speaks local Spanish
Idiom, humour and tone differ across Spanish-speaking countries. A Mexican presenter says it the way your customer says it, without translation notes.
How it works in six steps
Brief
You tell us the product, audience, channels, term and budget band. The form takes about five minutes.
Reply
We answer within one business day to confirm fit and ask for anything missing.
Shortlist
Three to five faces matched to your product and audience, each with the agency route and known conflicts.
Quotes
Each agency quotes by scope. You receive the itemised quotes with our fee shown as its own line.
Choose and license
You choose. The licence is drafted with Mexican counsel and states territory, media, term, usage, exclusivity and approvals.
Shoot and publish
The agreement sets the first publication date, which starts the licence term.
Kinds of faces
TV hosts and presenters
Daily familiarity with a national audience.
Musicians
A following that listens before it buys.
Athletes
Credibility for sport, health and everyday products.
Comedians
Warmth and recall for consumer brands.
Creators with real audiences
Reach on the channels people use every day.
Our catalogue is being built with each person's agency. Tell us the face you need and we will source it. Nothing here is a roster, and no one is listed without consent.
For talent
Your agency keeps the relationship. You keep the right to say yes or no and to set your price.
We show our fee
Most agencies quote privately and leave the intermediary's share unstated. We state ours in writing on every quotation, on its own line, before you sign. How we are paid and what we do not do.
The book
Read Selling into Mexico
Selling into Mexico by JJ Rutan Flores explains how foreign companies reach Mexican buyers, including how a known face is hired and licensed. You can use this site or the book to do the work without us.
Free guide
The Trusted Face brief
A short guide to hiring a Mexican face: what to ask an agency, how an itemised quote reads, and what a licence should cover. Enter your email and we will send it.
Common questions
Do you have a catalogue?
Not yet. We are building it with each person's agency. Tell us the face you need and we source it, so you are not limited to a list.
How much does a known face cost?
That depends on the person, the length and scope of the licence and whether you want exclusivity. Agencies quote per project, and we send you the itemised quotes.
Can I hire a face without you?
Yes. Our guide shows you how and what to ask. If you would like help, that is what we are for.